Ultra Music Festival, the annual EDM festival in Miami, was moved to the island of Virgina Key this year because Miami no longer wanted them. Turns out being drunk and high is not as acceptable in Miami as Florida man lets on.
Friday, the first day of the festival, started out great. KFC bought a time slot at the festival for someone in a Colonel Sanders Marshmello-like mask to play a 5 minute set. This is not a joke. You can see the videos below.
.@KFC bought Colonel Sanders a slot on the @Ultra main stage, and this happened. 🐔🥚😂 | 📹: @1001TLtv pic.twitter.com/8qZfUZ7G4K
— Festive Owl (@TheFestiveOwl) March 29, 2019
KFC’s own Colonel Sanders @ #ultra was 🤷🏼♂️ pic.twitter.com/rPeef5EBxg
— Andre Saint-Albin (@AndreSaintAlbin) March 29, 2019
Ultra whoring itself out to corporations for that sweet ad money wouldn’t be so bad if the set wasn’t pure trash. They could have at least attempted some good mixes or even threw chicken at people like Steve Aoki does with cake. Other DJs weren’t impressed with these shenanigans either.
this made me feel so awkward watching :/// wtf is this cringe. Ur right. There are some of the most amazing up and coming artists who should be seen and who deserve to be seen. Yuk.
— ALISON WONDERLAND (@awonderland) March 30, 2019
The biggest thing I’ve heard about WMC is KFC lifestyle branding stunt, fascinates me where the line is drawn for people’s outrage. It’s inconsistent. But when it comes to music I’ve found… most people aren’t as smart as you’d hope -but they also aren’t as stupid as you think
— ᵏᵗⁿ (@killthenoise) March 30, 2019
he’s finally going to be able to move out of that cramped apartment and pursue music full time
all because YOU, THE FANS championed him… Colonel Sanders.
— 💰VALENTINO KHAN 💰 (@ValentinoKhan) March 30, 2019
That wasn’t the only bad press Ultra had over the weekend. There was also a tiny logistical problem around 2 a.m. with 200 shuttle buses that were supposed to take 50,000 festival attendees back to Miami. This left people looking for another way back. That other way was a 3 mile hike over the Rickenbacker Causeway to Miami. Something I’m sure is really fun to do when you’re coming down from whatever drugs you’re on.
.@ultra you have 30k people doing a 5k walk back to mainland. This has to be sorted for tomorrow! #fyrefestival2 #fail pic.twitter.com/xHu8YI4quf
— Abhi Punj (@misspunjabhi) March 30, 2019
Vengeful EDM gods even set fire to a palm tree as some non-PLUR harbinger.
Fire caused by the fireworks at ultra! And to top it off walk over a mile across the bridge smh @ultra #ultra pic.twitter.com/bv9k6KDePu
— DonutCare (@aciremabc) March 30, 2019