Not Okurrr: Cardi B’s Trademark Application Denied

We reported a while back that Cardi B had filed for a trademark on her catchphrase “okurrr.” Well, it’s bad news for Cardi because her application was rejected. The Blast got a look at the government documents concerning the decision.

U.S. Patent and Trademark officials explained that Cardi’s slogan falls under the category of “widely-used commonplace expressions,” and did not fit the bill to deserve a trademark.

They also noted that Okurrr, “is a slogan or term that does not function as a trademark or service mark to indicate the source of applicant’s goods and/or services,” and that it does not distinguish itself from other similar marks.

Luckily for Cardi, there’s nothing preventing her from going through with all her plans to merchandise the phrase. You don’t actually need a trademark to make merchandise, just to stop other people from doing it. Which means that you and I can also make all the Okurrr t-shirts and party favors we want.

I feel like Cardi isn’t going to have any trouble making money in other ways. I think she’ll be okay.

You thought I was going to do the thing there, didn’t you? The okurrr thing? Well the joke’s on you, buddy. It’s too obvious, it’s hackey and we will not lower ourselves to that level for a cheap laugh, okurrr?

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