PETA clearly has their fingers placed firmly on the pulse of pop-culture because how else would they know how to goad impressionable young folk into giving up their cow killing, leathery ways. In a meeting that ostensibly took place in the late 90’s, PETA decided that combining an old porn icon — Jenna Jameson — with an even older porn icon — Bettie Page — would be the key to starting a pleather revolution.
Their slogan is also hilarious. “Pleather Yourself.” Get it? Because “pleather” sounds like “pleasure” and Jenna Jameson, before she turned into Skeletor, was known for causing many a masturbatory fantasy. Oh, how rich indeed.